About us
At Mridani, we bring the timeless beauty of India’s rich cultural heritage to life through our handcrafted collections.
Our store is rooted in the celebration of folk art, blending centuries-old design traditions with modern elegance. We specialize in Madhubani art, an iconic folk art from the Mithilanchal region of Bihar, known for its intricate patterns and deep cultural significance. Each piece in our collection is a testament to the skilled craftsmanship passed down through generations of artisans.
Founded with a vision to honor and preserve the artistic legacy of India, Mridani offers an exquisite range of hand-painted fabrics, accessories, and home décor. From sarees and dupattas to handbags and cushion covers, every product is carefully crafted to reflect the vibrancy, beauty, and tradition that make Indian art so captivating.
At Mridani, we believe in more than just creating beautiful products; we believe in the stories they tell and the artisans behind them. By showcasing traditional crafts, we aim to contribute to the livelihood of local artisans and preserve the cultural values embedded in these art forms. Our collections are not just products but a homage to the traditions and rituals that have shaped Indian art over the centuries.
With Mridani, you’re not just buying a piece of art; you’re becoming a part of a larger story—one that celebrates the beauty, creativity, and cultural depth of India’s artistic heritage.
The sanjha of *Madhubani* and *hand embroidery* brings together two time-honored crafts, blending vibrant visual storytelling with intricate needlework. *Madhubani*, celebrated for its bold, colorful depictions of mythological tales, nature, and folklore, uses detailed brushstrokes to create eye-catching designs. Hand embroidery, known for its meticulous and textured stitching, adds depth, dimension, and refinement to any fabric.
20,000+ Artisans Empowered
Madhubani art supports over 20,000 skilled artisans in the Mithilanchal region, helping preserve their ancestral craft and provide sustainable livelihoods.
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10,000+ Unique Designs
Madhubani art supports over 20,000 skilled artisans in the Mithilanchal region, helping preserve their ancestral craft and provide sustainable livelihoods.
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5,000-Year-Old Tradition
Madhubani painting traces its roots back over 5,000 years, originating during the time of King Janak, adding a timeless charm to its cultural value..
Born from a deep love for Indian culture and craftsmanship, Mridani was created to connect you with the timeless elegance of traditional Indian art. Inspired by the vibrant culture of North Bihar, especially the world-renowned Madhubani art, our store pays homage to folk traditions and the unparalleled skill of local artisans. From exquisite sarees and suits to unique home décor items, we hand-pick and curate each piece, ensuring that every item resonates with the cultural richness of India.
Celebrate Tradition with Craftsmanship, Quality, and Purpose
Authentic Craftsmanship
Every item is handcrafted with authentic techniques.
Cultural Heritage
Each piece tells a story of tradition and artistry.
Quality Assurance
We ensure that every product is of the highest quality.
Fashion with a Purpose
Your purchase directly supports local artisans.