About us

A store that begins with the traditional confluence of the centuries-old design and beauty, aesthetics flowing in the folk market as well as the harmony and creative charm within the waves of skilled craftsmanship, is what Mridani represents with divine love, homage, and approbation for cultural values and folk tradition. Art, its world and its charisma are so veritable and poignant that it makes its enthusiasts go gaga over its vast panorama. India, the land of artistic dominance is the birthplace of multiple art forms since ages, which are an absolute amalgamation of beauty, customs, rituals and ancestral hierarchy. Mridani celebrates the cultural symposium of artistic flairs and frames with its divine compliance to one of the historic folk arts of North Bihar, Madhubani.

Madhubani, also popularly known as the Mithila painting is a remarkable traditional affair for representing the ritual contents for particular occasions, including festivals, mythological epics, ceremonies, etc. Its genesis is traced back to the Mithilanchal region of Bihar including some lowland areas of Nepal too. We at Mridani beautifully hand pick and hand stock our collection for our customers at an exquisite range, full of colors, designs, patterns, traditional motifs, artworks, prints, traditional products, home decors, etc. featuring vibes that summarise a lot of cultural magnificence. Madhubani being our main feed is also embraced by other folk arts such as khatwa cutwork and patchwork, applique, sujini embroidery, kantha embroidery, etc. Our store also has beddable artworks based on marble engraving, pichwai paintings, miniature paintings, paper craftwork, etc.

We explore our exclusive hand-painted Madhubani designs on varieties of fabrics such as tussar silk, mulberry silk, muga silk, errandi silk, maheshwari cotton, kota silk, kota cotton, twill cotton, broadcloth, georgette, chanderi woven fabric, etc. in hues of pastels, dark shades and soulful tones capturing exclusivity with splendour and eye-catching vibes. With its range of sarees, salwar suits, stoles, scarves, dupattas, kurtis, etc. Mridani has been one of its kind, contributing more of livelihood to the traditional artisans as well as cultural countenance and strength of its native place. In our home décor range, table mats, table runners, napkins, handbags, carry bags, Madhubani paintings, cushion covers, trays, etc. are all hand made and hand-painted with a traditional spark making them unique and apt for every occasion. Mridani believes in promoting the charisma of Indian aesthetical values in terms of lifestyle and societal norms. Our outlet henceforth, presents the best hand-crafted gift items to its customers, keeping the legacy of cultural pulchritude in mind that ethnic beauty is best born from its root essence and its essentials are beautifully served with its acceptance and felicitation of being into existence.